Building a Concussion Program

A clinical and operational blueprint for a comprehensive, revenue-generating concussion program — protocols, team design, and billing.

Who it's for: Neurosurgeons, neurologists, sports medicine physicians, physiatrists, and athletic trainers

A clinical and operational blueprint for building a comprehensive, revenue-generating concussion program — from baseline assessment protocols and multidisciplinary team design through AI-powered monitoring tools and research integration.

11 lessons · $299 · lifetime access · certificate of completion

Syllabus

  1. Lesson 1: The Concussion Opportunity: Clinical & Business Case (20–25 min)

    • Articulate the epidemiological and clinical gap that concussion programs address
    • Build the revenue case for a structured concussion program within a neurosurgery practice
    • Identify your target patient population and referral sources

    Takeaway: A structured concussion program is both a clinical obligation and a highly efficient revenue diversification strategy for neurosurgeons.

  2. Lesson 2: Your Clinical Care Pathway: From First Visit to Recovery (~25 min)

    • Walk the end-to-end pathway — initial visit, targeted testing, feedback visit, and the re-evaluation cycle.
    • Know what actually happens at each visit, and what your staff can run versus what needs you.
    • Know which ancillary tests to order, and WHEN — by indication, not reflexively.

    Takeaway: Here's the whole pathway in one breath. The initial visit characterizes the problem and triages who needs what. Targeted testing fires by indication — neurocognitive, vestibular, vision, sleep, EEG — never as a reflex panel. The feedback visit turns those results into a written rehabilitation plan the family can follow. And the twelve-week re-evaluation cycle repeats the measures and ends at a clear decision: recovered and discharged with precautions, or escalate and re-loop. Build that loop, give it an off-ramp, and you don't just see concussions — you run a concussion program. Adapt it to your own setting; this is the template I use.

  3. Lesson 3: Baseline Assessment Protocols (25–30 min)

    • Select and implement appropriate neurocognitive baseline testing tools
    • Build a standardized intake workflow for concussion patients
    • Train non-physician staff to administer baseline assessments

    Takeaway: Baseline testing is your clinical infrastructure. Without it, post-injury assessment is guesswork.

  4. Lesson 4: Acute Concussion Management (25–30 min)

    • Apply current evidence-based guidelines for acute concussion management
    • Implement return-to-learn and return-to-play protocols in your practice
    • Identify red flags requiring escalation to imaging or neurosurgical intervention

    Takeaway: Most concussions resolve with early active recovery. Your job is identifying the ones that won't, and managing them differently.

  5. Lesson 5: Post-Concussion Syndrome: Recognition & Approach (25–30 min)

    • Identify PCS symptom clusters and their clinical implications
    • Differentiate PCS from comorbid psychiatric and vestibular conditions
    • Build a multidisciplinary treatment pathway for PCS patients

    Takeaway: PCS is not one condition. Treating the dominant symptom cluster rather than the syndrome label gets better outcomes.

  6. Lesson 6: AI-Powered Assessment Tools in Concussion Care (20–25 min)

    • Evaluate digital concussion assessment tools against clinical workflow needs
    • Integrate a remote symptom tracking platform into your concussion program
    • Use AI risk stratification to prioritize follow-up and intervention

    Takeaway: Digital tools don't replace clinical judgment — they give you data between visits so your clinical judgment is better informed.

  7. Lesson 7: Building the Multidisciplinary Team (20–25 min)

    • Identify the core and extended team members for a comprehensive concussion program
    • Structure referral relationships that support bi-directional patient flow
    • Choose between co-located and virtual team models based on practice size

    Takeaway: Your program is only as good as your team. The neuropsychologist and vestibular PT are not referral options — they are program requirements.

  8. Lesson 8: TMS and Emerging Treatments for PCS (25–30 min)

    • Understand the evidence base for rTMS in post-concussion depression and cognitive symptoms
    • Navigate CPT coding and payer coverage for TMS services
    • Integrate NeuroStar or comparable TMS systems into a concussion program

    Takeaway: TMS is underutilized in PCS. The evidence is building, the coding exists, and the patients who need it are already in your practice.

  9. Lesson 9: Coding, Billing & Documentation for Concussion Care (25–30 min)

    • Select and document the correct CPT codes for concussion-related services
    • Avoid common documentation errors that lead to denials and audits
    • Build a billing workflow that captures all revenue generated by your concussion program

    Takeaway: Concussion care is a high-value service that is chronically underbilled. The codes exist — you just need the documentation to support them.

  10. Lesson 10: Sports Partnerships & School Programs (20–25 min)

    • Develop partnerships with athletic departments, leagues, and schools
    • Design a sideline protocol that generates referrals and builds program visibility
    • Create a concussion education program that drives long-term community relationships

    Takeaway: Athletic trainers are the gatekeepers to the sports concussion population. Build that relationship first and everything else follows.

  11. Lesson 11: Building a Research-Integrated Concussion Program (25–30 min)

    • Understand the basics of IRB oversight and clinical research in a private practice setting
    • Design a data collection infrastructure that supports future publications
    • Use published outcomes to strengthen payer relationships and referral credibility

    Takeaway: A research-integrated program is not academic indulgence — it is the highest-leverage marketing strategy available to a clinician.

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